Feels Like Home brand and website design
The brand knows that often, what makes a house feel homely is beautiful plants – so their services revolve around which plants to buy and how to care for them, including pep-ups and re-pots. Of course, plants had to be central to the idea, so we created a stunning logo using a leaf pattern in the shape of a house.
Earthy tones were a must, and contrasted beautifully with the plant photography. We also referenced their ecommerce site, a paradise of bold imagery and striking shapes, colour and typography. And, for the finishing touch, we produced a campaign for Facebook as well as email templates based around the tagline Bringing the outside, inside. While it may be a jungle out there, Feels Like Home have carved out their own space – and we can’t wait to watch them grow.
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